These days your online reputation is all you have. Once its been tarnished, you can pretty much kiss your business goodbye. At least for the time being that is. No matter how tarnished your reputation is, with a little effort you can take control of your reputation and rebuild it from the ground up.
Here are 3 simple online reputation management strategies entrepreneurs can use starting today.
#1 – Use Social Media To Your Advantage
These days social media profiles show up on the first page of search results on a regular basis. That’s why having a strong social media presence is so important. Create profiles on the following platforms today:
#2 – Buy Multiple Domain Names
When you are trying to rebuild your reputation, the one thing you want to do is fix negative search results. One of the best ways to do that is by investing in multiple domain names. If your brand name is FitnessNmore.com, consider purchase minor variations such as FitnessNmoreWomen.com or FitnessNmoreproducts.com.
Once you have a few domain names set up a simple wordpress site on each one. Write a full bio or information page that links back to your main website. This simple strategy can help you rank your main site on the first page of Google. When you own your page one, you’re less likely to need to fix bad search results.
#3 – Update Your Social Media Profiles Regularly
In order for your social media profiles and secondary domain names to be effective you must update them on a regular basis. The problem is doing so can be very time consuming and very tedious.
And that’s where automation comes into play. Using services such as IFTTT (If This, Then That), you can put your entire content marketing strategy on autopilot. The purpose of IFTTT is to get something to happen when something else happens.
For instance, if you add a new blog post to your site you can tell IFTTT to automatically post it to all your social media accounts. This is a great way to ensure your social media accounts are always active.
Let The Search Fixers Help You Rebuild Your Reputation
While it is possible for you to rebuild your reputation on your own, doing so can prove to be very frustrating. Especially if you aren’t familiar with some of the online reputation management strategies being used. The best thing you can do is hire a team of professional reputation management consultants who have years of experience in the internet reputation repair industry.